Twix
All Clash No Breaks
Young Ones One Show 2026
When FIFA introduced 3-minute water breaks to the 2026 World Cup, fans saw it for what it was: ad space. 

We saw 3-minutes, the exact length of a Clash match, and turned every stoppage into a global, real-time battle with All Clash No Breaks.





How it works

When a water break happens, Clashers will get the chance to battle a fan from the opposing team in either Clash game. 




Stadium Skins

These matches will take place in special edition arenas, custom for each WC team




Hero Skins

Clash of Clans heroes and Clash Royale towers will be customized with WC themed skins for each country. 



Incentives

Winners of the match will get to keep their country’s hero skin. Each additional win they collect while representing the same country will earn them emotes as well as access to a sneak peak of the upcoming Clash Netflix series. 



The tease

Weeks before the WC, billboards depicting our characters taking it to WC advertisers will appear in host cities.



Spreading the word

Clash’s socials will be flooded with shorts promoting the event. 




Spreading the word

Clash streamers will be sent Clash-themed kits representing their home country. 



Art Director // Chen Li
Art Director // Lori Tsai
Copywriter // Casey Hickman
Copywriter //  Greg Patterson
Designed by Chen Li © 2025